Seth Godin writes (in a different order, though):

The idea that someone can program our consumption is becoming obsolete, and fast. 

Fifty years ago, the remote control freaked out TV executives.

Stop for a second and think about the fact that there is no real gatekeeper, no scarce shelf space, no superpowerful owner of spectrum in the long run… how does that change your work?

The real revolution is that you get to make waves, not just ride them.